Comparative Research Network:

Using Digital Storytelling for Impact and Change Measurement Report

An Introduction to The Report
What Is Storytelling?
Storytelling is an ancient form of human expression and it’s the art of telling stories. Stories have
always been a way to communicate based on using stories to engage an audience, or to make
something more clear. Sharing stories is what kept the culture alive since the mythologies. Before
people learned how to write, they would tell each other stories, because stories are much easier to
remember than simple facts, they are enjoyable and stimulate the imagination. That’s why parents
tell their children stories. That’s why we like to see movies and read books. People love stories,
people are addicted to stories. Stories are powerful tools to engage people, to let them discuss
and reflect about their own experiences. Everyone has a story to tell and everyone can learn from
others’ stories. Storytelling can shape the narrative of any situation; it can be used in many
different ways, depending on the contexts and the purposes.

Lived experience storytelling
Lived experience storytelling is when a person recounts their own experience in their own “words”,
whether this is spoken, written, signed, performed, photographed or using others media. This type
of storytelling should not be “lead” by an interviewer, but rather given freely or in a dialogue with
another person to keep it free from bias and ensure an authentic voice.